1. Are you:
 Male       
 Female
 
2. What is your age?
 8-10       
 10-12      
 12-24       
 14+       
3. Which of the following do you read most?
 J-14
 M
 TWIST
 
4. Of the past four issues of your favorite, how many have you read?
 0      
 1    
 2  
 3     
 4    
 
5. How would you rate each of the sections or features in your favorite magazine referenced above. Please use a five point scale with 5 being very interesting and 1 being not at all interesting.
 Style Edit   12345
 Health Edit   12345
 Home Edit   12345
 Relationship Edit   12345
 Fun Edit (puzzles, jokes)   12345
 
6. If you could see more of a certain section or feature in your favorite magazine which ones would they be (please select all that apply)
 Style edit
 Health edit  
 Home edit
 Fun edit    
 Other   
 
7. Which of the following activities do you like to engage in during your free time?
 Shopping at a retail location
 Shopping online/surfing the net
 E-mail
 Going to the gym/working out
 Sports  
 Cooking
 Arts and Crafts
 Reading
 None of these
 
8. How many pets do you have?
 1
 2
 3
 More than 3  
 
9. Which of the following types of products have you bought for yourself in the past 6 months?
 Beauty/Skincare products
 Technology products (e.g., digital camera, iPod/MP3 Player, Laptop, cell phone)
 Apparel
 Accessories
 
10. How many pets do you have?
 Lipstick/Lip Gloss
 Foundation make-up
 Loose face powder
 Blusher
 Pressed powder
 Eye shadow
 Eye liner
 Mascara
 Hair color
 Hair conditioners/treatment
 Shampoo
 Hair Mousse/Gel
 Complexion/Skin Care
 Facial Cleanser
 Facial Moisturizer
 Other
 
11. Which of the following technology products did you purchase in the past six months? Please select all that apply.
 Digital camera
 Hi-definition/LCD/Plasma TV
 iPod, MP3 Player
 Cell phone
 Laptop
 Other
 
12. Which specific apparel products did you buy in the past six months?
 Jeans
 Skirts
 Sweaters
 T-shirts
 Shows
 Dresses
 Other
 
13. Which specific accessories did you buy in the past six months? Please select all that apply.
 Handbag
 Jewelry/Watches
 Belts
 Earrings
 Other
 
14. Which of the following products do you plan to buy yourself in the next six months? Please select all that apply.
 Beauty/Skin Care products
 Technology products
 Apparel
 Accessories
 
15. Are you Spanish, Hispanic or Latino descent?
 Yes
 No
 
16. What is your race?
 White or Caucasian
 Black or African American
 Asian
 American Indian or Alaska native
 Native Hawaiian or other Pacific Islander
 
17. Would you consider the locality in which you live to be:
 Urban
 Suburban
 Small Town
 Rural
 
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MUST BE AT LEAST 13 YEARS OF AGE
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